We are pleased to announce we have recently added Newsstand integration to our digital publishing solution. This means our clients apps can appear in Newsstand where consumers can make single purchases or subscribe for a selected duration. By subscribing the consumer will receive the latest issue at a discounted rate and automatically downloaded to their iPad when it is available. As long as the consumer opts in when subscribing to the magazine the publisher will receive their purchasers name, email and postcode which is useful for future marketing.
Newsstand may not be suitable for all our clients so with that in mind we offer the choice – Newsstand or non-Newsstand. Along with Newsstand we have made some other enhancements to our app to which we will continue to do so over the coming months. We are also very pleased to report that our Android app is developing very nicely and will be available to our clients from the Summer 2013.